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The Steps of Creating a Vinyl Sign
Vinyl graphic decals make it easy for businesses to produce signage that is unique and head turning without requiring expensive sign manufacturing. Vinyl decals can be printed in any size you require, and applying the decal is easy enough for the average do-it-yourselfer. This video will show you how to lay a vinyl graphic on a flat panel sign. Although you can perform this project yourself, hiring a professional will guarantee your sign comes out looking great and can save you the time, energy, and possible frustrations of laying the graphic yourself.
If you need a flat panel vinyl graphic sign, trust a professional and make sure your sign gets noticed for the right reasons. The last thing you want is an outdoor sign that looks sloppy and unprofessional, since this will give potential customers the impression that your business delivers low-quality products or services. A commercial sign company in Phoenix can provide you with all of your business signage needs, including flat panel vinyl graphics.
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The Basics of LED Sign Design
LED signs have a distinct advantage over traditional commercial signage: they are highly visible in any weather and at all times during the day. That being said, there are still some things you can do to ensure your LED sign is more effective at reaching a wide audience and attracting new customers to your business. Whether you’re designing an LED sign to display in your storefront or hang outside your building, here are some tips and basic principles to keep in mind to design a highly effective LED sign.
Choose the Right Font Size
Thin fonts and scripts can be difficult to read from afar, especially when an LED sign is lit up at night. However, it might be the case that your target audience will be viewing your sign from close up. That’s why it’s important that you first think about the distance of your viewers from the signage. The California Institute of Technology’s letter visibility chart is a great resource to help you choose the right font type for maximum impact.
Focus on Legibility, Not Brightness
A common misconception people have when designing an LED sign is that brightness equals visibility. Although it’s true that bright signs are easy to see, they are not necessarily very legible , which is very important if you want to convey a specific message to a specific group of people in order to attract new customers to your business. An overly bright LED sign will also burn out faster, which can increase the lifetime ownership cost of having an LED sign.
Consult a Professional
There are lots of minor details to consider when designing an LED sign, and while you can find online resources that will help you along the way, there’s not a better resource than your local commercial LED sign company in Phoenix. A company that specializes in the design, manufacturing, and installation of LED signs for businesses will make sure your new signage is as effective as possible at attracting new customers.
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How to Attract New Customers with a Custom-Made Sign
No matter what type of business you have, attracting new customers is one of the most crucial tasks you have as a business owner. Although there’s lots of expensive and high-tech ways to expand your reach and interact with new customers, one of the easiest and most economical ways to reach the greatest number of potential customers is with a custom outdoor sign . Every person who walks or drives by your business is a potential customer, which is why a custom-made sign can be so effective at attracting new customers. To help you reach the widest audience possible and attract the greatest number of customers, here are some tips for designing your custom-made business sign.
Make Your Sign Stand Out
The first thing you need to do when designing a custom sign is to make sure your sign is noticeable. Bright colors and a unique shape can help ensure that your sign doesn’t blend in with all the other outdoor signs around it. Also make sure that your sign is highly visible at night, whether that means LEDs inside or landscape lighting around the sign.
Convey Your Brand
Your sign should convey your brand’s message and personality. In addition to attracting the widest audience possible, this will ensure that the customers you attract are likely to have a need for the products or services you offer. Think about the psychological effects of color and the way different shapes can convey different moods to design a custom outdoor sign that most closely represents what your brand stands for.
Consult with a Professional
If you want to make sure your sign gets attention for the right reason, consult with a professional commercial sign company in Phoenix. You want your sign to look professional, well-designed, and well-built. A business signs company like 1 Stop Signs in Phoenix can make sure that your outdoor sign is successful at attracting new customers and helping your business grow.
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What You Need to Know About Sign Branding
When people look at the custom-made signs that hang outside of your business, they should learn everything they need to know about it without actually setting foot inside. Your signage should accurately depict what your company is all about and give people a good idea of what they can expect from it. Keep this in mind when creating business signs near Chandler and Phoenix. Check out some of the things you need to know about effectively branding your business through your signs below.
Including a Logo on Your Sign Is Important
Does your company have a logo? If not, it’s essential that you come up with one and include it on all of the custom-made signs that you create. Whether your logo includes a silly character or a simple combination of letters, it will say a lot about your company and let people know what you are all about. This logo should be displayed prominently on your sign. It will also help you down the line if you decide to expand to other locations.
The Font You Choose for Your Business Name Is Important, Too
Regardless of whether your business name sounds serious or not, the font that you choose to use on your company sign will say a lot about your brand. If you have a business that is trying to attract young, hip customers, you probably don’t want to go with a fancy font that looks like it is trying to cater to a very high-end customer. Know your audience and work with a sign company to adjust your font accordingly.
The Shape and Size of Your Sign Will Impact Its Effectiveness
When you put up a sign, you want everyone to be able to see it. Whether they are walking by your store or driving by it, people need to be able to read specific messages on your signage. Before you make a sign, consider where you’re going to hang it and who you want to see it. Visibility will be key once the sign is in place.
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A Look at Our Sign Creation Services
The sign that you hang outside of your business is the first thing customers will see before they enter your store. So why not implement a sign design that entices them to visit? 1 Stop Signs has experience creating custom-made signs serving Chandler and Phoenix and can help you create the perfect sign for your specific business.
When you meet with us for the first time, we will begin by asking you what kind of message you want to convey with your sign. We will then use this information to come up with different types of sign design for you. We are able to create everything from storefront signs to banners for businesses, and we will make it our mission to create the right sign for you. We have worked with many local businesses in the past and use state-of-the-art manufacturing equipment to create every single sign that we make. Regardless of what you are looking for, 1 Stop Signs will make sure you are satisfied with your sign before you hang it up for all of your customers to see.
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How to Create a Memorable Sign for Your Retail Business
When people look at the signage that you hang up outside of your business, it should entice them to walk into your shop to buy something. It should also convey a message that they carry with them and remember in the future. In order to achieve this, you need to come up with a sign design near Chandler and Phoenix that accurately depicts your business and sticks in peoples’ minds. Here are a few ways you can do it.
Choose a Font That Is Easy to Read
This might seem like common sense, but you would be surprised by how many businesses select a font for their sign that is difficult to read from a distance. If people can’t read your signage clearly, they’re not going to remember it or stop in and support your store.
Keep Your Message Short and Sweet
Peoples’ attention spans have gotten ridiculously short over the last few years thanks to the evolution of social media. They aren’t willing to spend 30 seconds looking at a sign to decipher what message you are trying to get across. Keep it short and make sure that it is very clear so that people understand what your sign says in a matter of just seconds.
Give People a Reason to Support Your Business
If you are trying to get people to stop into your shop, your signs for business need to give them a good reason to do it . A sign that says, “FLOWERS,” on it won’t be ass effective as one that says, “BUY HER FLOWERS, JUST BECAUSE.” You don’t have to include a long message on your sign, but you should include one that tells people why they need your services.
Let Your Sign Represent Your Brand
Are you a fun, hip company that sells a product that young people will love? Then don’t put together a serious sign. Conversely, you don’t need to include neon lights on a sign for a company that sells computer paper to large accounts. Cater to your target audience and tell them what you are all about with your signage.
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How Signs Can Benefit Your Business [INFOGRAPHIC]
Running a successful business is no easy task. In addition to managing your team of employees and providing a superior product or service, you have to find ways to attract customers. After all, even the most innovative businesses need customers in order to survive. Signs for businesses near Chandler can draw in new customers and encourage repeat visits from those who have shopped with you before. Storefront signs branded with your logo tell the story of your business, and consistency is key when it comes to brand reinforcement. Without a sign outside of your business, customers might wonder if they’ve gone to the wrong address—or might not know you exist at all. Check out this infographic to learn more about how signs can benefit your business. Please share with your friends and fellow entrepreneurs.
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Creating a Business Logo for Your Sign
If you think you are interested in business signs near Chandler and Phoenix but you are unsure of what to use for a design, then you are probably overdue for a business logo. Branded business signs can only be effective if you have a meaningful logo to put on them. Watch this video clip for tips on creating a business logo for your sign.
In most cases, a logo is not an optional part of your business. It should be short and to the point, and it should adequately represent your company as well as your mission statement. Think about your industry before designing your logo to get an idea of how serious or how creative it should be. Be sure to design a recognizable icon that can draw attention and include it on all of your promotional materials like business cards, website headers, and company brochures and pamphlets.
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Essential Tips for Your Business Sign Design
Custom made signs serving Chandler and Phoenix can offer your business a number of advantages. Branded business signs can help you create an identity for as well as promote your brand. When designing your business sign, be sure to choose an appropriate size and color scheme and keep your text legible so that passersby can read it. Keep reading if you are interested in a closer look at these essential tips for your business sign design.
Keep It Legible
Although it is not always necessary, many business signs feature some sort of text; even those that do not feature text will probably feature a logo or image that is designed to stand out. In order for your sign to be effective, viewers must understand what it means. Signs that feature important text should do so in a legible way so that people can easily read your sign from across the street . It helps to work with a professional design service when creating your sign, as the pros tend to have valuable insight regarding successful font choices. The more text you include on your sign, the more careful you must be in terms of legibility.Choose the Right Size
The legibility and overall size of your sign are two factors that may impact each other. A larger sign may offer a bit more flexibility when it comes to font choices, but it is important to retain an aesthetically pleasing sense of proportion. A bigger sign means you have room for bigger text, which may be easier for passersby to read from a distance. When deciding on a size for your sign, consider your intended application. Indoor business signs that mention current sales can be on the smaller side compared to outdoor signs that are meant to attract attention.Consider Your Color Scheme
The colors you include on your sign are important in terms of legibility as well as overall cosmetic appeal. Use contrasting colors instead of similar shades for enhanced legibility, and use colors that make sense in terms of your industry, your business, and your goals as a company. -
Understanding How Neon Signs Work
Bars, music venues, and countless other locations are known to make use of neon signs in Chandler and Phoenix. These neon light signs can do a great job of grabbing and holding attention, but many people are completely clueless as to how they work. In order for a neon sign to offer its signature glow, the right materials must be present. This will allow a reaction to occur, and this reaction can be customized to display different hues. Read on if you would like a deeper understanding of how neon signs work.
Examining the Materials
In order for neon signs to emit the enticing glow that they are known for, a few specific materials must be present. Neon signs require vacuum tubes, electrodes, and special types of gases. Although they are typically referred to as neon signs, neon is just one of the gases that they might use. Argon, xenon, krypton, and helium are also common elements found in neon signs. These gases are inert, so they do not easily combine with other elements. It is this property that allows them to reliably emit the glow that you might see coming from a neon sign.Understanding the Reaction
Although these gases will not readily combine with other chemicals, you can still force reactions by manipulating them with electrodes inside of a vacuum tube. When you plug your neon sign in and turn it on, voltage flows through the tube and the gas inside of it. This excites the gaseous atoms, destabilizing them and leaving them with an electric charge. The movement of electrons within these atoms produces photons, and the consistent electrical current causes the signs to continue emitting them.Achieving the Colors
If all gases emitted the same types of photons when excited via electrode, all neon signs would look the same; fortunately for neon sign makers and enjoyers, this is not the case. The hue of the photon emission depends on the type of gas involved in the reaction as well as the color of the vacuum glass. Different combinations of gases and materials make for a full spectrum of colors.