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The Making of Neon Signs
Neon signs in Chandler and Phoenix are a great way to grab your customers’ attention at night. Neon signs are easy to install and act as excellent outdoor signs, especially if your business stays open well after dark.
Watch this video to learn more about how neon light signs are made. Neon signs are created out of glass tubes that are bent into letters or other shapes. The glass tubes are filled with inert gas, such as neon or argon. The atoms in these gasses glow when an electric current makes contact with the electrodes in the tubes and sends electrons flowing through the gas. Neon signs come in different colors based on the type of gas and color of glass used in the sign.
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How Are Neon Signs Made?
If you’re considering purchasing neon signs in Chandler and Phoenix, you may be wondering how this type of sign works. Illuminated signs are a great way to attract customers in the evening hours and provide your company with an eye-catching way to deliver its message. Keep reading to learn how neon signs are made.
The Basics
Neon light signs are constructed out of glass tubes that are shaped into words or graphics. These tubes are then filled with inert gases—in other words, non-reactive chemical gases. An electric current is then made to flow through the glass tubes. That’s when the magic happens. Once the electric current meets the electrodes held in the tubes, electrons flow through the glass. This process makes the atoms inside the tubes glow, giving off a bright colored light.
Glowing Colors
The color of the glowing light depends on the type of gas contained in the glass tubes. Argon gas, one of the noble gases, appears as a cold blue color when it is contained in clear glass tubes. In contrast, neon gas gives off a red color. For a wider range of colored lights, the glass tubes can be coated with fluorescent powders in different colors. For example, a yellow tube can be combined with argon gas to produce a green light, while the same tube used with neon gas would give off an orange light.
Glass Tubes
The glass tubes used in neon signs are shaped with a glass blowing technique. Rather than using straight tubes to form the letters, long tubes are bent into letter-like shapes or other images. Then, the tubes are attached to neon electrodes. This is done by fusing them together using a propane hand torch and blowing tube. Finally, the tube is attached to a pumping system that sucks the air out of the tube and fills it with the chosen inert gas. The gas is then sealed inside the tube by closing the electrode off.
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Creating Quality Signs for Your Restaurant
You could serve up the best food in the Valley, but unless people are attracted to your restaurant and enticed to come in you’ll probably have a lot of empty tables. Word of mouth is great for restaurants, as are positive online reviews, but good signage is the bread and butter of any new restaurant that is still establishing itself. Custom-made signs can be just as enticing as any dish you serve up inside, so it’s important that you take your time and work with an experienced business sign company in Phoenix to create a great sign for your restaurant. Here are some sign design tips to get you started.
Convey Your Cuisine
When people are in the mood for a certain type of cuisine, they might look for visual cues to help them identify a restaurant that serves up the types of dishes they are craving. Try to incorporate some of the symbols, fonts, or colors typically associated with the type of cuisine you serve. For example, if you own an Italian restaurant, incorporate colors of the Italian flag or use Italian phrases. Get creative and work with a custom sign design firm in Phoenix to come up a great visual representation of the delicious cuisine you serve in your restaurant.
Use Mouth-Watering Colors
Color psychology is the science that explains the connection between certain colors and the psychological effects they have on people. Knowing how different colors affect different people can help you choose primary and secondary sign colors that convey the right message for a restaurant. For example, studies show that blue and purple can result in loss of appetite, and red is known as more of an appetite stimulator.
Keep Signage Clean
People generally don’t want to eat in a dirty restaurant, so it’s important that you keep your signage clean to convey that you run a clean restaurant. Keeping your signage clean will also ensure maximum visibility and can even help to extend the life of your storefront signs.
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Essential Logo Design Tips
Starting a new business? Rebranding an old one? Either way, one of the most important things you can do to establish and grow your business is come up with a great logo. The logo is the visual representation of your business, so it needs to convey the right message and speak to the right audience. Watch this video for some tips on how to create a business logo that will help you get results.
After you come up with a winning logo design, it’s time to get to work designing all of the supporting marketing materials that will help you grow your business. One of the best ways to put your new logo to use is with a custom-made storefront sign . Get in touch with a sign design company serving Chandler and Phoenix to transform your logo into an effective outdoor sign that will attract new customers, market your brand, and ultimately grow your bottom line.
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A Look at Sign Financing
The cost of a well-designed and professionally-made sign is enough to cause some businesses to cling to their old, worn-out signs or put up cheap signage that in turn cheapens the look of the entire business. Considering all of the benefits that come with high-quality signage, it’s important that you look at the cost as a wise investment for the long-term success of your business. The good news for startups and aspiring entrepreneurs is that signs can usually be included in a small business asset loan, including the SBA’s standard business loans. Existing companies can also find help buying a new sign by financing through the sign company or some other lending option.
Contact a commercial sign company serving Chandler and Phoenix to get a quote on a new sign and to learn more about your sign financing options. If a sign company doesn’t finance themselves, in most cases they will be able to recommend a trusted lender with whom you can apply for financing to cover the cost of the new sign.
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How to Create a Memorable Sign for Your Retail Business
When people look at the signage that you hang up outside of your business, it should entice them to walk into your shop to buy something. It should also convey a message that they carry with them and remember in the future. In order to achieve this, you need to come up with a sign design near Chandler and Phoenix that accurately depicts your business and sticks in peoples’ minds. Here are a few ways you can do it.
Choose a Font That Is Easy to Read
This might seem like common sense, but you would be surprised by how many businesses select a font for their sign that is difficult to read from a distance. If people can’t read your signage clearly, they’re not going to remember it or stop in and support your store.
Keep Your Message Short and Sweet
Peoples’ attention spans have gotten ridiculously short over the last few years thanks to the evolution of social media. They aren’t willing to spend 30 seconds looking at a sign to decipher what message you are trying to get across. Keep it short and make sure that it is very clear so that people understand what your sign says in a matter of just seconds.
Give People a Reason to Support Your Business
If you are trying to get people to stop into your shop, your signs for business need to give them a good reason to do it . A sign that says, “FLOWERS,” on it won’t be ass effective as one that says, “BUY HER FLOWERS, JUST BECAUSE.” You don’t have to include a long message on your sign, but you should include one that tells people why they need your services.
Let Your Sign Represent Your Brand
Are you a fun, hip company that sells a product that young people will love? Then don’t put together a serious sign. Conversely, you don’t need to include neon lights on a sign for a company that sells computer paper to large accounts. Cater to your target audience and tell them what you are all about with your signage.
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The Advantages of Lighted Business Signs
Investing in business signs near Chandler and Phoenix may be a great idea for your company, and you can make the most of your investment by making your franchise signs as visible as possible. There are many different ways in which you can light up your sign, and all of them tend to be better at garnering attention than standard printed signs. Here is a brief overview of some of the many advantages of lighted business signs.
Maximizing the visibility of your sign is crucial to its success; even a perfectly designed and manufactured sign will be useless if nobody sees it. Lighting up your business sign is inherently helpful because you will not have to rely on natural light to keep your sign illuminated. A well-lit sign will be visible from a significant distance away, and it will be just as visible at night as it will be during the daytime. These types of signs are also advantageous because you can light them in a range of different ways. Neon signs tend to appear right at home inside relaxing business environments like bars and billiard halls, while large signs with illuminated animations can draw people in off of a busy street corner.