Sign companies near Chandler and Phoenix offer several options for commercial signage. These various types of signage are important to encourage customers to come into your store and bring attention to your store from a distance. Depending on your business and marketing plan, consult your local sign company to find out which type of signage would be best for your company.

Lightboxes

Outdoor lightboxes are a great way to draw attention to your business. The lightbox can be located in front of your business, welcoming customers into your store. However, you can also have an advertisement in a lightbox located elsewhere from your business. For example, many stores located within malls and shopping centers will employ a lightbox to encourage customers to find the store across the mall. This effective form of advertising will bring your business to the forefront of customers’ minds and draw more foot traffic to your store.

Dimensional Lettering

When your business employs bold lettering for its store sign, customers are more likely to notice. Instead of a simple banner, install lighted dimensional lettering across your storefront. This will draw attention to your store during the day and especially at night. The dimensional lettering creates a pleasant, three dimensional effect that many customers prefer. You can install this type of signage directly to your building, using your business name and logo, or you can attach it to a separate structure away from the building.

Metal Signs

Whether you install a metal sign on the outside of your business or within your office, this classic and simple sign design will draw attention. The metal sign can be a blade sign which hangs outside of your business and over the sidewalk. You may also consider a metal sign as a backdrop in your lobby to introduce customers into your office. Your business name and logo can be easily etched or cut out of a sheet of metal. Once the custom-printed sign is complete, it can be backlit for easier viewing at night or simply to create a more dramatic effect.

Are you considering using vehicle graphics in Chandler and Phoenix to promote your company on the road? Vehicles offer a great space for your advertising and signage needs. Plus, unlike normal outdoor signs, vehicle graphics are constantly on the move. That means you can be sure that your company’s message is viewed by the maximum number of people.

One of the most important things to consider in your sign design is to be sure that you are using long-lasting materials. Remember that vehicles are subject to wind, rain, and sun; your advertisement will inevitably take a beating. Be sure to choose the highest quality materials to keep your advertisement looking great after it’s been in contact with the elements.

Vehicle graphics can be applied to a variety of automobiles for maximum exposure. Trucks are a great option because they can accommodate a larger graphic. You may also want to consider taxis for your advertising campaign, as they typically run through city centers. Finally, graphics can be applied to any corporate vehicles you have in your fleet, including company cars and delivery and service vans.

Are you looking for a company that specializes in custom made signs serving Chandler and Phoenix ? Having signs custom made for your business offers several advantages. Not only will your business stand out with its unique signage, but you can also be specific about what message your signs send to your potential customers. Read on to learn more about the benefits of custom-made signs for your business.

Build Your Brand

Signs are a huge part of marketing. Not only do they alert potential customers to your existence, but they also help form an initial impression in viewers’ minds. Take this opportunity to use your company’s custom-made business signs to build your image and turn your company into a brand. Weave your company’s personality into the colors and graphics on your signage. This will help grab the attention of your target demographic. Finally, make sure you continue building your brand through the use of similar imagery on your business cards, brochures, and website. Customers will appreciate being able to identify your company’s brand through multiple marketing outlets.

Create a Perfect Fit

When you have signs custom made for your business, you probably have a good idea of where that sign will be located upon completion. Location is everything, and you’ll want to create a sign that fits in with its surroundings, whether you’re looking to create storefront signs, monument signs, or illuminated signs. Take advantage of a custom-made sign design by choosing a size and shape that is appropriate for its location and will be most likely to gain viewers’ attention in the right way.

Make an Investment with High Returns

Are you concerned that a custom-made sign will be more expensive than something in the one-size-fits-all category? Custom signs and banners tend to pay for themselves, as they increase traffic to your location and thus boost your sales rates. Remember, the first impression is the most important—let yours shine by investing in unique signage.

Looking for an affordable and effective way to market your business? Consider custom-made signage. Signs are so widespread that we hardly notice them, which is one of the reasons why they are effective as marketing tools. On-premise signage not only identifies your business and marks its physical location, but it has the ability to reach countless drivers, passengers, and pedestrians every day. Read on to learn more about some of the ways signage can help grown your business, and then contact a business sign company serving Chandler and Phoenix to design effective storefront signage for your own business.

Attract New Customers

Although a majority of your customers live or work within close proximity to your business, millions of people relocate annually which means every year you lose customers that must be replaced with new ones. The quickest, easiest, and most economical way to attract new customers is with signage. Eye-catching outdoor signs will alert people as to your business and let them know that you offer what they are looking for, whenever they’re looking for it.

Brand Your Business

“Top-of-mind awareness” is the ultimate goal for any business, since it means that business is the first one that comes to mind as a place to find a specific product or service. This awareness is built and reinforced through repetition, which is helped by branded signs. Every time someone drives or walks by your eye-catching business sign, an impression will be made on them and your brand will grow in their mind and be associated with the products or services you offer and you hope they come to you for.

Mark Your Territory

On a similar note, outdoor signs will also help you differentiate your business from nearby competitors. Although Phoenix is a large city, there are probably at least a couple of competitors within close distance to your business. A custom sign will help spotlight your business and claim more of the territory from your competitors.

You could serve up the best food in the Valley, but unless people are attracted to your restaurant and enticed to come in you’ll probably have a lot of empty tables. Word of mouth is great for restaurants, as are positive online reviews, but good signage is the bread and butter of any new restaurant that is still establishing itself. Custom-made signs can be just as enticing as any dish you serve up inside, so it’s important that you take your time and work with an experienced business sign company in Phoenix to create a great sign for your restaurant. Here are some sign design tips to get you started.

Convey Your Cuisine

When people are in the mood for a certain type of cuisine, they might look for visual cues to help them identify a restaurant that serves up the types of dishes they are craving. Try to incorporate some of the symbols, fonts, or colors typically associated with the type of cuisine you serve. For example, if you own an Italian restaurant, incorporate colors of the Italian flag or use Italian phrases. Get creative and work with a custom sign design firm in Phoenix to come up a great visual representation of the delicious cuisine you serve in your restaurant.

Use Mouth-Watering Colors

Color psychology is the science that explains the connection between certain colors and the psychological effects they have on people. Knowing how different colors affect different people can help you choose primary and secondary sign colors that convey the right message for a restaurant. For example, studies show that blue and purple can result in loss of appetite, and red is known as more of an appetite stimulator.

Keep Signage Clean

People generally don’t want to eat in a dirty restaurant, so it’s important that you keep your signage clean to convey that you run a clean restaurant. Keeping your signage clean will also ensure maximum visibility and can even help to extend the life of your storefront signs.

Although most zoning codes in Chandler and Phoenix are pretty loose when it comes to sign requirements, there are still restrictions that limit things like sign dimensions, colors, and other visual factors. In the event that you wish to install a sign that is not allowed under local sign codes, you can apply for a legal exemption. When applying for a variance, be prepared to explain the reasons you have selected a sign design not permitted under existing code and why you feel it is necessary to move forward with the selected design.

If you work with an experienced business sign company serving Chandler and Phoenix, you can receive help through the process of applying for a sign variance. Your business sign contractor can help you demonstrate to the governing body why it is in the best interest of the local community to grant the request for a sign variance.

A great looking sign is only part of the equation when it comes to getting noticed. After all, if people can’t see your sign it doesn’t matter how memorable, head-turning, or thought-provoking it is. Some things to consider when it comes to sign visibility include line-of-sight obstructions, lighting, and text/image contrast. Watch this video from the International Sign Association to learn more about the factors that affect sign visibility.

The best way to make sure your commercial sign is properly sized is to consult with a professional sign company serving Chandler or Phoenix . There are a lot of factors to consider, and some only a commercial sign expert will be able to answer correctly. A full-service sign company can also save you time by handling all aspects of the sign creation process, from design and fabrication to installation and service.

If you want to establish your brand, attract new customers, and stand out from the competition, one of the best ways to spend your marketing and advertising budget is by investing in new business signage. Custom-made outdoor signs can be seen by thousands of potential customers each day, any number of whom may decide to try out your business for the first time based only on the impression they got from the sign they saw. With so much riding on your new sign, it’s important that you learn how to choose the right commercial sign company in Phoenix. Here are some tips:

Look for a Full-Service Sign Company

There aren’t very many sign companies in Chandler and Phoenix that can satisfy all of your commercial signage needs, but it’s worth the time to find a single company that can do it all as opposed to hiring multiple companies for sign design, fabrication, installation, and service. Buying from a full-service commercial sign company in Chandler or Phoenix will allow save you time and money that would otherwise be spent hiring multiple companies at each stage of the process of adding a new sign to your business.

Ask for References

Commercial signs aren’t cheap, at least the good ones aren’t, so it’s a good idea to ask for references before choosing the company that will provide your new sign. When you reach out to previous clients, ask about the customer service they experienced throughout the process and how happy they are with the final product. Even if you don’t contact any of the references provided to you, the fact that a sign company is willing to supply references at all can give you confidence in their abilities. On the flip side, be wary of any commercial sign companies that are unwilling or unable to provide you with references upon request.

Thinking about buying new business signs in Chandler and Arizona? Unless you already have a great logo, you should probably hold off on buying custom-made signs until your business’ visual identity is where it needs to be in order to grow your brand here in the Valley and nationwide. If your business could benefit from a brand facelift, or if you’re designing a logo for a brand-new business, here are some tips that will help you design a great logo for use on all branding materials, including business banners, vehicle graphics, and more.

Understand the Psychology of Color

When designing a business logo, the use of color is very important. However, you must first understand the psychology of color and how it affects different people in different ways. For example, while the color blue expresses professionalism and trustworthiness, orange is considered to have a friendlier and more youthful effect. By understanding the science and psychology of color, you can convey the right tone with your logo.

Express Your Brand’s Identity

Your business has a unique identity, and it’s important that your logo express the traits and characteristics that set your business apart and gives your brand a life of its own. For example, if your business is progressive and forward-thinking, take a more minimalistic approach to the logo to convey a sleek and modern aesthetic. Or if your business is very playful and doesn’t take itself seriously, convey this with bright colors and soft, round edges.

Consult with a Design Professional

The best way to design a beautiful and effective logo for your business is to consult with a logo design professional. Designers will get to know your business inside and out so they can come up with a logo that captures the essence of your brand and conveys the right message to the right audience. A professional designer will be able to help you come up with a logo that will look great on vehicle graphics, business signs, wall murals, and other branded business materials.

If you’re in need of a great-looking sign for your business in Phoenix , get in touch with the professionals at 1 Stop Signs. Located in Chandler, 1 Stop Signs has been providing the highest quality custom commercial signage for businesses throughout the Valley. Since 1996, 1 Stop Signs has completed thousands of sign projects in Arizona and around the world . You can see signs built by 1 Stop Signs in China, Japan, Korea, Canada, Mexico, Denmark, Puerto Rico, and Guam. 1 Stop Signs is your one stop for all of your commercial signage needs, including illuminated channel letters, window graphics, custom printed decals, digital print wall murals, directional signs, LED signs, and more.

1 Stop Signs is a member of the Arizona Sign Association and the International Sign Association, so you can trust that they have the skills and knowledge to complete your sign project on time and with the quality you expect. Call 1 Stop Signs at (480) 719-7723 to learn more about the custom commercial signs they can design and build for you today.