There are numerous zoning laws that you need to consider when it comes to business signage. One of the biggest challenges is in regards to sign height, which can vary depending on where your business is located or where you intend to install the proposed sign. The height of a sign can affect its overall design as well as how effective it is at conveying a message. That’s why it’s important to work with a commercial sign company in the Valley that can help you design an effective business sign regardless of height or other restrictions. Watch this video to learn more about the challenges with sign height regulations.

For more tips on creating the most effective and eye-catching signage for your business, contact a commercial sign company . In Chandler and Phoenix, 1 Stop Signs is your full-service sign company, specializing in the design, manufacture, installation, and maintenance of custom-made business signs. Call 1 Stop Signs at (480) 719-7723 to get started on a great new custom sign for your business.

Customers are the lifeblood of any business, so it makes sense that companies experiment with all sorts of marketing and advertising channels to attract new customers. Although there’s certainly value in radio ads, TV commercials, social media marketing, and other forms of promotion and advertising, one of the best ways to attract new customers is also one of the easiest and least expensive. In fact, custom-made signs from a knowledgeable commercial sign company in Phoenix can be one of the most effective sources of marketing and advertising you have. Here’s a look at how signage can attract new customers and help increase your bottom line.

Great Signs Get Noticed

One of the best reasons to invest in business signage is that signs help your business stand out. Although Chandler and Phoenix aren’t dense urban landscapes like Los Angeles or New York City, there are still quite a few businesses around. Eye-catching signage will not only help your business stand out from the competition, but it will make your business easier for people to find.

Signage is Easy to Remember

If your signage clearly states the products or services you offer, customers will remember your business when the need or desire for the particular products or services you provide comes us. In other words, although every customer who drives by and sees your sign won’t immediately stop and make a purchase, signage will get your business in the minds of countless people who are likely to become customers later on.

Signs Convey Personality

Another way in which signs help to attract customers is the fact that custom-made signs convey personality and tell potential customers what to expect from your business and the products or services you offer. In other words, a sign can make your business more approachable (and more desirable) by seeming like more than just another building.

Thinking about buying new business signs in Chandler and Arizona? Unless you already have a great logo, you should probably hold off on buying custom-made signs until your business’ visual identity is where it needs to be in order to grow your brand here in the Valley and nationwide. If your business could benefit from a brand facelift, or if you’re designing a logo for a brand-new business, here are some tips that will help you design a great logo for use on all branding materials, including business banners, vehicle graphics, and more.

Understand the Psychology of Color

When designing a business logo, the use of color is very important. However, you must first understand the psychology of color and how it affects different people in different ways. For example, while the color blue expresses professionalism and trustworthiness, orange is considered to have a friendlier and more youthful effect. By understanding the science and psychology of color, you can convey the right tone with your logo.

Express Your Brand’s Identity

Your business has a unique identity, and it’s important that your logo express the traits and characteristics that set your business apart and gives your brand a life of its own. For example, if your business is progressive and forward-thinking, take a more minimalistic approach to the logo to convey a sleek and modern aesthetic. Or if your business is very playful and doesn’t take itself seriously, convey this with bright colors and soft, round edges.

Consult with a Design Professional

The best way to design a beautiful and effective logo for your business is to consult with a logo design professional. Designers will get to know your business inside and out so they can come up with a logo that captures the essence of your brand and conveys the right message to the right audience. A professional designer will be able to help you come up with a logo that will look great on vehicle graphics, business signs, wall murals, and other branded business materials.

If you’re in need of a great-looking sign for your business in Phoenix , get in touch with the professionals at 1 Stop Signs. Located in Chandler, 1 Stop Signs has been providing the highest quality custom commercial signage for businesses throughout the Valley. Since 1996, 1 Stop Signs has completed thousands of sign projects in Arizona and around the world . You can see signs built by 1 Stop Signs in China, Japan, Korea, Canada, Mexico, Denmark, Puerto Rico, and Guam. 1 Stop Signs is your one stop for all of your commercial signage needs, including illuminated channel letters, window graphics, custom printed decals, digital print wall murals, directional signs, LED signs, and more.

1 Stop Signs is a member of the Arizona Sign Association and the International Sign Association, so you can trust that they have the skills and knowledge to complete your sign project on time and with the quality you expect. Call 1 Stop Signs at (480) 719-7723 to learn more about the custom commercial signs they can design and build for you today.